Payments giant Visa and financial services provider Tala have partnered to boost cryptocurrency adoption in emerging markets. The collaboration aims to “make it easier for underbanked consumers to convert, store, and use cryptocurrencies.
Tala is “a financial technology company on a mission to enable and accelerate financial health for all,” its website details. The company’s Android app “offers instant credit and personalized financial education,” the company noted, adding that it has delivered more than $2 billion in credit to more than 6 million customers across Mexico, the Philippines, Kenya, and India.
Tala will explore opportunities to make it easier for underbanked consumers to convert, store, and use cryptocurrencies, beginning with USDC, the stablecoin governed by the Centre Consortium.
Furthermore, “Tala’s partnership with Visa will enable Tala to offer Visa cards linked to Tala’s digital wallet, giving customers a seamless way to spend against their USDC balance at any of the 70 million merchants worldwide that accept Visa,” the company clarified.